The Amazon Fire TV Stick will be manufactured in India. The information comes from an Amazon blog post. In the post, Amazon says, “Amazon will commence its manufacturing efforts with contract manufacturer Cloud Network Technology, a subsidiary of Foxconn in Chennai and start production later this year. The device manufacturing program will be able to produce hundreds of thousands of Fire TV Stick devices every year, catering to the demands of customers in India. Amazon will continuously evaluate scaling capacity to additional marketplaces/cities depending on the domestic demand”.
If Amazon is looking to manufacture hundreds of thousands of Fire TV Sticks in India to cater to the “demands of customers” then it seems like the little dongle that can convert your TV into a smart TV is in a lot of demand.
If you are looking to pick up a Fire TV Stick, you can check out our detailed guide on how to set up a Fire TV Stick here. You can also check out our review of the 3rd gen Fire TV stick and the Fire TV Stick lite to know which is the right streaming dongle for you. The new Fire TV Sticks also bring a new UI, and you can learn about the new UI here.
Coming back to the make in India initiative, Shri. Ravi Shankar Prasad, Minister for Communications, Electronics & Information Technology and Law & Justice, Government of India said, “India is an attractive investment destination and is poised to become a major player in the global supply chain in the electronics and IT products industry. Our Government’s decision to launch a Production Linked Incentive (PLI) Scheme has received a tremendous response globally. We welcome Amazon’s decision to set up a manufacturing line in Chennai, as it will enhance domestic production capacities, and create jobs as well. This will further our mission of creating an Atmanirbhar Bharat which is digitally empowered.”
According to Amit Agarwal, Global SVP and Country Leader for Amazon India “Amazon is committed to partner with the Indian government to advance the vision of an Aatmanirbhar Bharat. We have pledged to invest the US $1 billion to digitize 10 million small and medium businesses, help Indian businesses sell worldwide thereby enabling US $10B in cumulative exports, and create additional 1M jobs by 2025. Today, we are delighted to announce Amazon’s first manufacturing line in India to produce hundreds of thousands of Fire TV Stick devices every year catering to the demands of the Indian customers. This further reiterates our commitment to the Government of India’s ‘Make in India’ initiative.”
So it looks like we can not only expect Amazon to make the Fire TV Stick for India but also expect it to manufacture devices for export. Whether the Make in India initiative will reduce the Fire TV Stick price remains to be seen. In other Amazon news, the companies virtual assistant Alexa turned three years old in India, and you read about some of the milestones achieved by Alexa here.